A&P Commission Recap: October 2011

The Fayetteville Advertising and Promotion Commission held its regular monthly meeting at 2 p.m. Monday inside the Town Center on the downtown square.

Below is a roundup of highlights from the group’s meeting for October 2011.

* For highlights and news from previous meetings, see our archive of A&P Commission-related posts.

Roll Call

Present: Director Marilyn Heifner, Bob Davis, Lioneld Jordan, Hannah Mills, commission chair Maudie Schmitt, Justin Tennant
Absent:Brandon Karn, Bill Lyle

Monthly HMR collections up

HMR tax collections were up $10,956 (5.94 percent) from the same month last year. Total collections reported in August 2011 were $195,427.

Overall 2011 collections are now at $1,679,204, a 4.82 percent increase on the year.

Below is a graph and table representing four years of HMR tax collections in Fayetteville.

Overdue HMR tax collections

According to City Attorney Kit Williams, the City Prosecutor’s Office did not report any new overdue HMR tax collection cases last month.

Two of the city’s 14 cases were closed with full payment of overdue HMR taxes.

With no collections made last month, the year-to-date collection amount remains at $29,136.34.

Visitors Center sales still up

While sales were not up as drastically as some months this year, the numbers still indicate major continued growth at the Visitors Center.

Total sales for the month were $5,182, a 93 percent increase over September 2010.

Visits to the center were also up for the month with 1,313 total visitors, a 25 percent increase over the same month last year.

Commissioners discuss tourism strengths and weaknesses

Commission members took some time during Monday’s meeting to evaluate Fayetteville’s strengths, weaknesses, opportunities and threats when it comes to promoting tourism in the city.

During the 20-minute exercise, commissioners created categorizes lists to be referenced in the future.

Director Marilyn Heifner said the evaluation is something her staff does continuously, but that she wanted to make sure she was on the right track for the coming year.

We’ll have more on this in another story later today.

Full agenda packet

Download this agenda packet