Advertising information

Each day, businesses all over the world are turning to the marketing advantages provided by online media, and Fayetteville Flyer is at the forefront of that trend locally. Let us help your company deliver its message to our ever-growing audience.

If you’d like to speak with someone immediately regarding your advertising needs, please call Dustin at 479-387-1002 or send us an email. We offer discounts for volume buys.


Flyer Sponsors

Flyer Sponsors receive ads that update regularly to ensure messages are timely and relevant. We’ll contact you each week to see what you‘d like to promote and then we take it from there. Or you can write your own ads. It’s up to you!

Your weekly message will be distributed in the following ways:

Flyer Sponsors also receive a listing on our Sponsors page, plus recognition in the header and footer of the Flyer.

Banner Ads

Banner ads are designed to stand out on the site alongside all our content. This helps keep your brand at the top of our readers’ minds 24 hours a day, 7 days a week.

  • Large: 300 x 250 pixels
  • Medium: 300 x 100 pixels
  • Small: 140 x 100 pixels

Paid Posts

Reach our audience on a specific day by publishing a Paid Post on the Flyer which will be featured on our homepage and posted on Facebook and Twitter. (See examples)

  • Only one sold per day
  • No character limit (subject to approval)
  • Up to 5 free images

Pricing

Our goal is to work with small-to-medium sized businesses rooted in our community. To acheive this, we’ve developed affordable and effective advertising options for any budget. Most of our packages cost less than $10 per day.

See up-to-date pricing to the right as rates are subject to change.

To get started or for more information, call Dustin at 479-387-1002 or send us an email.

Demographics

Because of the Flyer’s focus on content specifically relevant to Fayetteville, our readers are more local than any other publication in the area. Our daily visitors are educated and engaged in the local community.

Best of all, they’re loyal to those businesses who support the Flyer, which they use to stay informed every day.

  • Independent: 15% 18-24yrs / 20% 25-34yrs / 22% 35-44yrs / 21% 45-54
  • Educated: 70% have earned a Bachelors Degree or higher
  • Affluent: 51% earn over $50k a year or more
  • Diverse: 54% Male, 46% Female, of all lifestyles and cultures

Stats

Web traffic: Averaging 200,000 pageviews and 75,000 unique visitors per month
Twitter followers: 10,000 @fayflyer
Facebook likes: 11,500 facebook.com/fayflyer
Instagram followers: 21,000 @fayflyer

Specs

We accept ads in JPG, GIF and PNG file formats; animation and Flash-based ads may be accepted upon review. Maximum file size is 40k.

Policy

Currently, Fayetteville Flyer accepts ads for businesses and political candidates.

Advertisements that appear on Fayetteville Flyer and any other Wonderstate Media sites are paid advertisements. The businesses or candidates being advertised come with no endorsement from Fayetteville Flyer, implied or otherwise.

While we reserve the right to reject ads on the basis of taste and appropriateness, we neither accept nor reject ads on the basis of political content.

We think this policy is important in helping to preserve the editorial integrity of the news and information we present here on the Fayetteville Flyer. Because we’re in the news and opinion business, ads tied to businesses or candidates can be challenging. If we reject an ad that we disagree with, every ad we accept could be seen as an endorsement.

Political ads

All political advertising must be paid in advance.

All ads must list who is paying for the advertisement in a minimum 10 point type at the bottom of the ad. If the ad is not paid for by one specific individual, then the ad must list the group/committee paying for the ad.

All ads must only state the facts and/or opinions of those paying for the ad. No ad can make reference to other individuals or groups of individuals.

For all ads soliciting political donations for a particular candidate which link to an external site, the landing page must clearly state that the donations are non-tax deductible.

Please note that Fayetteville Flyer will automatically include the words “Paid Political Advertisement” above all political candidate ads.